Friday, February 15, 2013

Aeropostale

This window is from Aeropostale. The are obviously targeting teens. I think this is a very trendy window. It definitely draws people in. Because of the large magazine cover in the window, teen girls will be drawn in. A lot of teen girls thrive off of magazines for how they should be dressing and what is in and what's not. The two outfits on display are very trendy in the new upcoming spring season. A disadvantage could be that some girls might not be interested in this particular magazine, so that might turn some people away. This window could probably be better if there was more use of the space to display accessories and shoes. This might give more people a chance to see what else is in the store besides clothes. But all in all, I think this window is really doing it's job. I'm not a teen anymore and it definitely drew me to the store.

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